Комрон.инфо
QONUNI JUMHURII TOJIKISTON DAR BORAI REKLAMA
Majlisi namoyandagon qabul namud – 28 mayi soli 2003
Majlisi milli jonibdori namud – 16 iyuli soli 2003
(Akhbori Majlisi Olii Jumhurii Tojikiston, s. 2003, №8, mod. 457; s. 2007, №6, mod. 432; s. 2008, №10, mod. 824; s. 2011, №12, mod. 843; s. 2012, №4, mod. 262; s. 2014, №11, mod. 672; s. 2015, №3, mod. 224; Qonunhoi JT az 18.07.2017 s., №1456; №1457)
BOBI 1.
MUQARRAROTI UMUMI
Qonuni mazkur munosibathoi sohai reklamaro (ba istisnoi reklamai siyosi) ba tanzim darovarda, onro az raqobati bevijdonona hifz menamoyad va reklamai nomunosibero, ki metavonad istifodabarandagonro ba ishtiboh andozad yo ba salomatii onho, molu mulki shakhsoni voqei va huquqi, tarzi hayot, shanu sharaf yo etibori korii shakhsoni mazkur zarar rasonad, inchunin ba manfiathoi jamiyati, prinsiphoi bashardusti va akhloqi tahdid kunad, peshgiri va man menamoyad. (QJT az 16.04.12s., №812)
Moddai 1. Doirai amali Qonun
Qonuni mazkur munosibathoero, ki dar ravandi istehsol, joygironi va pahnkunii reklama dar bozorhoi mol, kor va khizmatrasonii (minbad – mol) Jumhurii Tojikiston, az jumla bozorhoi khizmatrasonii bonki, sugurtavi va digar khizmatrasoniho, ki bo istifodabarii mablaghoi shakhsoni voqei va huquqi aloqamand meboshand, inchunin dar bozorhoi qogazhoi qimatnok ba vujud meoyand, tanzim menamoyad. (QJT az 27.11.14g., №1163)
Qonun hamchunin dar holathoe, ki amalhoi berun az hududi Jumhurii Tojikiston sodirkardai shakhsoni voqei yo huquqii Jumhurii Tojikiston dar sohai reklama boisi mahdudiyati raqobat, ba ishtiboh andokhtani shakhsoni voqei yo huquqi dar hududi Jumhurii Tojikiston megardand yo oqibathoi digari manfiro dar bozorhoi moli Jumhurii Tojikiston ba miyon meorand, tatbiq karda meshavad, agar munosibathoi bayni davlatho bo sozishnomahoi baynalmilali ba tanzim darovarda shuda boshand. (QJT az 18.07.17 s., №1456)
Hamin Qonun nisbat ba shakhsoni voqei va huquqii khoriji va shakhsoni beshahrvand – sohibkoroni infirodie, ki bo tartibi muqarrargardidai qonunguzorii Jumhurii Tojikiston ba qayd girifta shudaand va dar hududi Jumhurii Tojikiston reklamaro istehsol, joygir va pahn mekunand, niz tatbiq megardad.
Qonuni mazkur ba elonhoi shakhsoni voqei, az jumla dar vositahoi akhbori omma, ki ba faoliyati sohibkori mashgul nestand, dakhl nadorad.
Moddai 2. Mafhumhoi asosi
Dar Qonuni mazkur mafhumhoi asosii zerin istifoda megardand:
– reklama – ittiloote, ki dar har shakl, tavassuti har nav vositaho oid ba shakhsi voqei va huquqi, molho, goyaho va tashabbusho ( akhbori reklamavi) pahn meshavand va baroi doirai vasei shakhson peshbini shuda, jihati tashakkul yo dastgirii shavqmandi ba shakhsoni voqei va huquqi, molho, goyaho, tashabbusho tain gardida, baroi furukhtani molho, goyaho va tashabbusho musoidat menamoyad;
– obekti reklamashavanda – mol, vositahoi fardikunonii on, istehsolkunanda yo furushandai mol, natijai faoliyati zehni yo chorabini (az jumla musobiqai varzishi, konsert, ozmun), ki reklama baroi jalbi diqqat ba onho ravona shudaast; (QJT az 18.07.17 s., №1457)
– reklamai nomunosib – reklamai bevijdonona, nodurust, beodobona, oshkoro bardurug, pinhoni yo digar reklamae, ki dar on ba vayronkunii talabot nisbati mazmun, vaqt, mahal va tarzi pahnkuni tibqi tartibi muqarrarnamudai qonunguzorii Jumhurii Tojikiston roh doda shudaast;
– reklamai mutaqobil – rad kardani reklamai nomunosib, ki bo maqsadi barham dodani oqibathoi on pahn karda meshavad;
– reklamadihanda – shakhsi voqei yo huquqi, ki bo farmoishi on reklama tahiya va pahn karda meshavad; (QJT az 16.04.12s., №812)
– istehsolkunandai reklama – shakhsi voqei yo huquqie, ki joygir yo pahnkunii ittilooti reklamaro purra yo qisman dar shakli tayyor baroi pahnkuni omoda mesozad;
– pahnkunandai reklama – shakhsi voqei yo huquqie, ki joygir yo pahnkunii ittilooti reklamaro bo rohi peshnihod yo istifodai molu mulk, az jumla, vositahoi tekhnikii radio, televizion, inchunin shabakahoi aloqa, vaqti namoish va bo istifoda az digar vositaho anjom medihad;
– istifodabarandagoni reklama – shakhsoni voqei yo huquqie, ki reklama ba malumotashon rasonida meshavad;
– reklamai beruna – plakatho, stendho, ovezahoi nomalavhai munavvar va vositahoi digari tekhniki, joygironii ustuvori on dar hududi muayyan;
– reklamai dokhili – har guna reklamae, ki dar dokhili khonaho, binoho, inshootho joygir karda shudaast;
– reklamai ijtimoi – reklamai gayritijorati, ki dar on tarzi hayoti solim, hifzi salomati, hifzi muhiti zist, amniyati aholi, peshgirii huquqvayronkuni va digar masalahoi ijtimoi ifoda shudaast; (QJT az 16.04.12s., №812; az 27.11.14g., №1163)
– oferta – peshnihod ba bastani shartnoma buda, ba yak yo yakchand shakhsoni mushakhkhas firistoda meshavad va talabhoi asosii shartnomaro dar bar megirad;
– aksept – javobi shakhse, ki ofertai ba u peshnihod kardashudaro giriftaast;
– voqeahoi jori – ravandi voqeahoi bavuquomada, hodisahoi muhim, dalelho az hayoti shakhsi va yo jamiyati, inchunin natijahoi tahqiqotu iqdomot; (QJT az 18.07.17 s., №1456)
– sarparasti – az jonibi shakhsi voqei va huquqi guzoshtani sahm (dar shakli peshnihodi molu mulk, natijahoi faoliyati zehni, khizmatrasoni, anjom dodani korho) ba faoliyati shakhsi digari voqei va huquqi (kumakgiranda) bo sharthoi pahn kardani reklamahoi kumakgiranda oid ba sarparast va molhoi u;
– sahmi sarparasti – pardokht baroi reklama az jonibi sarparast (reklamadihanda) ba kumakgiranda (pahnkunandai reklama). (QJT az 16.04.12s., №812)
Moddai 3. Qonunguzorii Jumhurii Tojikiston dar borai reklama
Qonunguzorii Jumhurii Tojikiston dar borai reklama ba Konstitutsiyai Jumhurii Tojikiston asos yofta, az Qonuni mazkur, digar sanadhoi meyorii huquqi va sanadhoi huquqii baynalmilalie, ki Jumhurii Tojikiston etirof kardaast, iborat meboshad. (QJT az 18.07.17 s., №1456)
Moddai 4. Huquqi muallif va huquqhoi vobasta ba on baroi reklama
Reklama metavonad purra yo qisman obekti huquqi muallif va huquqhoi vobasta ba on boshad.
Dar in holat huquqhoi muallif va huquqhoi vobasta ba on mutobiqi qonunguzorii Jumhurii Tojikiston hifz karda meshavand.
BOBI 2.
TALABOTI UMUMI VA MAHSUS BA REKLAMA
Moddai 5. Talaboti umumi ba reklama
Reklama boyad be donishhoi makhsus yo be tatbiqi vositahoi tekhniki, bevosita dar lahzai peshnihodi on sarfi nazar az shakl yo vositahoi istifodashavandai pahnkuni, mahz hamchun reklama fahmida shavad.
Dar osori radio, televizion, video, audio va kino, inchunin dar mahsuloti chopii doroi khususiyati gayrireklamavi istifodai maqsadnoki tavajjuhi istifodabarandagoni reklama ba navi (model, artikul) mushakhkhasi mol yo ba tayyorkunanda, ijrokunanda, furushanda baroi tashakkul va dastgirii manfiati onho be malumoti munosibi peshaki dar in mavrid (ba khusus, bo rohi qayd kardan “hamchun reklama”) ijozat doda nameshavad.
Ba vositahoi akhbori omma baroi joygironii reklama hamchun mavodi ittilooti, tahriri yo talifi giriftani mablag man ast.
Reklama dar hududi Jumhurii Tojikiston ba zaboni davlati va bo salohdidi reklamadihandagon, inchunin ba digar zabonho, pahn karda meshavad. In muqarrarot ba radioshunavoni, pakhshi televizioni va nashriyahoi chopie, ki tanho ba zaboni davlati, zabonhoi digar millathoi dar Jumhurii Tojikiston istiqomatdoshta va zabonhoi khoriji surat megirand, inchunin ba tamgahoi molii (tamgahoi khizmatrasoni) ba qayd giriftashuda dakhl nadorand. (QJT az 18.07.17 s., №1456)
Ba reklamai mol, reklamai khudi reklamadihanda, hamchunin ba reklamai molhoe, ki muvofiqi qonunguzorii Jumhurii Tojikiston istehsolu istifodai onho man karda shudaast va inchunin ba reklamai mahsulot, koru khizmatrasoni, ki boyad hatman dar Jumhurii Tojikiston sertifikatsiya karda shavand, vale sertifikati mutobiqat nadorand, roh doda nameshavad.
Reklamai molhoe, ki sertifikatsiyai hatmiro talab menamoyand, boyad qaydi “hatman sertifikatsiya kunonida shavand” doshta boshand.
Istifoda namudani obekthoi huquqhoi istisnoi (molikiyati zehni) dar reklama bo tartibi peshbininamudai qonunguzorii Jumhurii Tojikiston ijozat doda meshavad.
Reklama naboyad dar shahrvandon hissi zurovari, tajovuz, vohima barangezad, inchunin naboyad ba amalhoi khatarnoke davat namoyad, ki metavonand ba salomatii shakhsoni voqei zarar rasonand yo ba bekhatarii onho tahdid namoyand va ba idroki inson beikhtiyor tasir rasonad.
Ba istehsol, joygironi va intishori reklamae, ki talaboti qonunguzorii Jumhurii Tojikistonro dar sohai hifzi muhiti zist rioya namekunad, ijozat doda nameshavad. (QJT az 27.11.14g., №1163)
Joy dodani reklama dar adabiyoti talimi, az jumla asarhoi khatti va chopi, ki hamchun vositahoi talimi dar hamai zinahoi tahsilot, takmili ikhtisos, bozomuzi va tahsiloti ilovagi istifoda megardand, man ast. (QJT az 18.07.17 s., №1457)
Moddai 6. Reklamai bevijdonona
Reklamai bevijdonona reklamae meboshad, ki:
– shakhsoni voqei va huquqiro, ki az molhoi reklamashavanda istifoda namekunand, beobru menamoyad;
– doroi muqoisahoi nosahehi moli reklamashavanda bo moli (molhoi) digar shakhsoni voqei va huquqi buda, inchunin mulohizaho va tasvirhoe dorad, ki izzat, shanu sharaf yo etibori korii raqibonro past mezanand; (QJT az 16.04.12s., №812)
– istemolkunandagonro nisbati moli reklamashavanda ba vositai taqlidi (nuskhabardorii yo taqlidkorii) loihai umumi, matn, formulahoi reklamavi, tasvir, tasiroti musiqi va savtii dar reklamai molhoi digar istifodashavanda yo tavassuti suiistifodai bovarii shakhsoni voqei yo nokifoya budani tajribayu donishi onho, az jumla bo sababi dar reklama mavjud nabudani qismathoi muhimi ittilooti ba ishtiboh meandozad.
Ba reklamai bevijdonona roh doda nameshavad.
Moddai 7. Reklamai nodurust
Reklamai nodurust reklamae meboshad, ki dar on nisbati nishondihandahoi zerin malumoti ba haqiqat nomuvofiq mavjud ast:
– tavsifi molho hamchun asl, tarkib, tarz va sanai tayyor namudani onho, tainot, khususiyati istemoli, sharoithoi istemol, mavjudiyati sertifikati mutobiqat, alomathoi sertifikatsioni va alomathoi mutobiqat ba standarthoi davlati, tedod, mahalli istehsol;
– mavjudiyati mol dar bozorho, imkoniyathoi dar hajmi mazkur kharidori namudani on, vaqt va mahal;
– arzishi (narkhi) molho dar lahzai pahn kardani reklama;
– sharthoi ilovagii pardokht, burda rasonidan, mubodila, bargardonidan, tamir va khizmatrasonii mol; (QJT az 18.07.17 s., №1457)
(Sarkhati 5 khorij karda shud bo QJT az 18.07.17 s., №1457)
– uhdadorihoi kafolati, muhlati khizmat, muhlati istifoda;
– huquq baroi istifodai ramzhoi davlati, inchunin ramzhoi tashkilothoi baynalmilali;
– etirofi rasmi, giriftani medalho, joizaho, diplomho va digar mukofotho;
– peshnihodi malumot doir ba tarzhoi kharidani silsilahoi purrai molho, agar mol yak qismi silsila boshad;
– natijai tadqiqot va sanjishho, istilohoti ilmi, iqtibosho az nashriyahoi tekhniki, ilmi va digar intishorot;
– malumoti omorie, ki asosnokii onho naboyad dar shakli az had ziyod nishon doda shavad;
– istinod ba yagon tavsiyaho yo etirofi shakhsoni voqei va huquqi, az jumla ba tavsiyavu etirofhoi kuhnashuda;
– istifodai istilohot bo darajai baland, az jumla tavassuti istifodai kalimahoi “behamto”, “mutlaqo”, “yagona”, “raqami 1”, “behtarin”, “sifati oli” va digarho dar surati imkonnopazir budani tasdiqi onho bo hujjat; (QJT az 18.07.17 s., №1457)
– istifodai istilohoti muqoisavii obekti reklamashavanda bo darajai past, az jumla tavassuti istifodai kalimahoi «narkhi pasttarin», «arzontarin» va digarho dar surati imkonnopazir budani tasdiqi onho bo hujjat; (QJT az 18.07.17 s., №1457)
– muqoisa bo digar mol (molho), inchunin bo huquq va vazi digar shakhsoni voqei yo huquqi;
– istinod ba yagon khel kafolat ba istifodabarandagoni molhoi reklamashavanda;
– hajmi voqeii talabot ba mol;
– malumot doir ba khudi reklamadihanda.
Ba reklamai nodurust roh doda nameshavad.
Moddai 8. Reklamai beodobona
Reklamai beodobona reklamae meboshad, ki :
– doroi malumoti matni, tasviri va savti buda, meyorhoi umumibashari va akhloqiro bo rohi istifodai kalimahoi tahqiromez, tashbeh, simoho nisbati najod, millat, kasb, tabaqahoi ijtimoi, guruhi sinnu soli, jins, zabon, etiqodi dini, falsafi, siyosi va digar etiqodi shakhsoni voqeiro khalaldor mesozad;
– obekthoi sanatro , ki doroi arzishi milli yo farhangi jahoni hastand, beobru menamoyad, ramzhoi davlati, puli millii Jumhurii Tojikiston yo asori davlati digar va ramzhoi mazhabiro badnom mekunad; (QJT az 27.11.14g., №1163)
– yagon shakhsi voqei yo huquqi, yagon khel faoliyat, kasb, molro badnom mekunad.
SHakhsi voqei yo huquqie, ki az istehsol yo pahn gardidani reklamai doroi malumoti badnomkunandai shanu sharaf yo etibori korii u ogoh shudaast, huquq dorad baroi hifzi huquqhoi poymolgardidaash bo tartibi peshbininamudai qonunguzorii Jumhurii Tojikiston ba sud murojiat namoyad, inchunin agar reklamadihanda in talabotro ikhtiyori ijro nakunad, huquq dorad az reklamadihanda raddiyai chunin reklamaro bo hamon tarze ki pahn karda shuda bud, talab namoyad. (QJT az 16.04.12s., №812; az 27.11.14g., №1163)
Ba reklamai beodobona roh doda nameshavad.
Moddai 9. Reklamai bardurug
Reklamai bardurug chunin reklamae meboshad, ki tavassuti on reklamadihanda (istehsolkunandai reklama, pahnkunandai reklama) istifodabarandai reklamaro qasdan ba ishtiboh meandozad.
Ba reklamai bardurug roh doda nameshavad.
Moddai 10. Reklamai pinhoni
Dar asari radio, audio, namoishnomahoi televizionu video, dar mahsuloti kino, hamchunin dar mavodi digar istifoda kardan va bo rohu vositahoi digar intishor namudani reklamai pinhoni, yane reklamae, ki ba hushu idroki istemolkunanda, az jumla bo rohi istifodai sabthoi makhsusi videoi (sabti ovozi dujura) tasiri beikhtiyor merasonand, ijozat doda nameshavad.
Moddai 11. Hususiyathoi reklama dar barnomahoi radio va televizion
Dar barnomahoi radio va televizion bo reklama buridani barnomahoi zerin roh doda nameshavad:
– sukhanronii Prezidenti Jumhurii Tojikiston, Raisi Majlisi millii Majlisi Olii Jumhurii Tojikiston, Raisi Majlisi namoyandagoni Majlisi Olii Jumhurii Tojikiston, Sarvaziri Jumhurii Tojikiston, guzorish az ijlosiyahoi Majlisi milli va Majlisi namoyandagoni Majlisi Olii Jumhurii Tojikiston, jalasahoi yakjoyai onho, chorabinihoi davlati, marosimhoi motam va digar marosimhoi rasmi;
– barnomahoi dini;
– barnomahoi talimi na beshtar az yak marotiba dar muddati 15 daqiqa to 30 soniya;
– barnomahoi radio va filmhoi badei be rozigii sohibhuquqon;
– barnomahoe, ki davomnokii pakhshashon kamtar az 15 daqiqa meboshad;
– barnomahoe, ki davomnokii pakhshashon az 15 to 60 daqiqa meboshand, na beshtar az du marotiba.
Hangomi istifodai reklama hamchun zamima ba tasviri asosi, az jumla ba tavri “satri muharrik”, andozai on boyad az haft foizi masohati kadr va ponzdah foizi vaqti pakhsh dar davomi soat ziyod naboshad. (QJT az 18.07.17 s., №1457)
Pahn kardani reklamai yak navi mol, hamchunin pahn namudani reklama dar borai khudi reklamadihanda naboyad beshtar az du marotiba dar davomi tamomi namoish va na beshtar az du daqiqa dar muddati yak soati vaqti ba pakhshi barnomahoi radio va televizion judoshuda dar yak mavji namoish ba jo ovarda shavad.
Dar barnomahoi radio va televizioni davlati, ki hamchun barnomahoi ba akhbor va mavodi khususiyati reklamavi makhsusgardonidashuda ba qayd girifta nashudaand, reklama naboyad az 10 foizi hajmi namoishi shabonaruzi va dar barnomahoi radio va televizioni gayrihukumati in hajm naboyad az 30 foiz ziyod boshad.
Dar barnomahoi kudakonae, ki davomnokiash to 30 daqiqa meboshad, pakhshi reklama man ast.
Dar barnomahoi radio va televizion dar davomi tamomi guftor va namoish, dar bayni barnomahoi radio va televizion yak pakhshi reklamavi naboyad az se daqiqa ziyod boshad. (QJT az 18.07.17 s., №1457)
Moddai 12. Hususiyathoi reklama dar matbuoti davri
Dar matbuoti davrii davlati, ki baroi akhbor va mavodi khususiyati reklamavi doshta makhsus gardonida nashudaand, reklama naboyad az 25 foizi hajmi yak shumorai nashriyai matbuoti davri va dar matbuoti davrii gayrihukumati in hajm naboyad az 40 foiz ziyod boshad.
Dar vositahoi akhbori ommae, ki baroi reklama makhsus gardonida shudaand, mahdudiyat guzoshta nameshavad. (QJT az 27.11.14g., №1163)
Moddai 13. Hususiyathoi reklama dar kino, video va khizmatrasonii malumoti
Dar tarkibi asarhoi audiovizuali be rizoiyati dorandagoni huquqhoi molumulkii muallif ba chunin asarho joygir namudani reklama man ast. (QJT az 16.04.12s., №812)
Hangomi khizmatrasonii malumotdihii telefoni, kompyuteri reklama tanho badi ba abonent dodani malumoti talabgardida peshnihod shuda metavonad.
Hangomi khizmatrasonii pulakii malumotdihii telefoni, kompyuteri yo digar khizmatrasoni reklama tanho bo rozigii abonent peshnihod karda meshavad.
Arzishi chunin reklama naboyad ba arzishi malumoti talabkardai abonent dokhil shavad.
Istifodai raqamhoi bepuli telefonhoi khadamoti yorii tajili, militsiya, sukhtornishoni ba maqsadi pahnkunii reklama man karda meshavad.
Moddai 14. Hususiyathoi reklamai beruni
Pahn kardani reklama dar shahrho, nohiyaho, shahrakho, dehot va digar mavzeho metavonad dar shakli plakatho (ovezaho), stendho, nomalavhahoi munavvar, digar vositahoi tekhnikii ustuvori joygironii mavzei amali gardad.
Reklamai beruni boyad bo alomathoi rohho va nishonaho mushobeh nabuda, didani onhoro khalaldor nasozad, inchunin ba bekhatarii harakat dar roh khalal narasonad, hamzamon reklama (oveza, nomalavha, stendho va gayraho) boyad dar boloi rohi avtomobilgard yo az tarafi rosti roh joygir shavad. (QJT az 27.11.14g., №1163)
Pahn namudani reklamai beruni dar shahrho, nohiyaho, shahrakho, dehot va digar mavzeho hangomi mavjud budani ijozati maqomoti dakhldori mahallii hokimiyati davlati tibqi qonunguzorii Jumhurii Tojikiston anjom doda meshavad: (QJT az 27.11.14g., №1163)
– az tarafi maqomoti dakhldori rayosati istifodabarii rohhoi avtomobilgard, inchunin vohidhoi mintaqavii bozrasii davlatii avtomobilii Vazorati korhoi dokhilii Jumhurii Tojikiston – dar khati judokarda va mintaqai nazdirohii rohhoi avtomobilgard – berun az hududi shahrho, nohiyaho, shahrakho va dehot; (QJT az 18.07.17 s., №1456)
– az tarafi vohidhoi mintaqavii bozrasii davlatii avtomobilii Vazorati korhoi dokhilii Jumhurii Tojikiston – dar hududi shahrho, shahrakho va dehot; (QJT az 18.07.17 s., №1456)
– az tarafi maqomoti dakhldori idorai rohhoi ohan – dar khati judokardai rohi ohan.
Baroi dodani ijozati pahn namudani reklamai beruni bo nazardoshti talabote, ki dar qismi yakumi in modda peshbini shudaand, bo tartib va andozahoi muqarrarnamudai maqomoti dakhldori mahallii hokimiyati davlati va bo muvofiqai maqomoti dakhldore, ki dar sarkhathoi yakum va duyumi qismi seyumi moddai mazkur zikr gardidaand, mablag sitonida meshavad. (QJT az 27.11.14g., №1163)
Hamzamon hajmi pardokht boyad az andozai kharojoti korhoi anjomdodashuda baroi dodani ijozati pahn namudani reklamahoi beruni, muayyan namudani joyi pahn kardani on va nazorati holati reklamahoi beruni va vositahoi tekhnikii joygironii ustuvori mavzeii on ziyod naboshad.
Pahn namudani reklamai beruni bo rohi joygirkuni dar mavze (az jumla, dar mavzehoi yodgorihoi farhangi, inshooti rasmu oyin, majmuahoi hifzshavandai tabii), bino, inshoot va digar obektho, inchunin muayyan namudani hajm va tartibi pardokhti mablag baroi pahn namudani reklamai mazkur dar asosi shartnoma bo molik yo bo shakhsi ba amvol huquqi molikidoshta anjom doda meshavad, agar mutobiqi qonun yo shartnoma nisbati shakhsi ba molu mulk huquqi molikidoshta holati digar peshbini nashuda boshad va dar mavridi mavjud budani ijozat qismi seyumi peshbinishudai in modda amali megardad.
Moddai 15. Hususiyathoi reklama dar vositahoi naqliyot va murosiloti pochta
Pahn namudani reklama dar vositahoi naqliyot dar asosi shartnomaho bo sohiboni vositahoi naqliyot yo bo shakhsoni ba vositahoi naqliyot huquqi molikidoshta, agar mutobiqi qonun yo shartnoma nisbati shakhsone, ki ba in molu mulk huquqi moliki dorand, holati digar peshbini nashuda boshad, surat megirad.
Holathoi mahdudiyat va mani pahn kardani reklamaro dar vositahoi naqliyot bo maqsadi tamini bekhatarii harakat dar roh maqomoti vakolatdor, ki nazorati bekhatarii harakat ba zimmaashon guzoshta shudaast, muayyan mekunand. (QJT az 27.11.14g., №1163)
Pahn kardani reklama dar murosiloti pochta tanho bo ijozati Hadamoti aloqai nazdi Hukumati Jumhurii Tojikiston ba jo ovarda meshavad. (QJT az 16.04.12s., №812)
Moddai 16. Reklamai dokhili
Joygironii reklama dar binohoi maqomoti hokimiyati davlati, muassisahoi talimi ba istisnoi reklamai ijtimoi man ast. (QJT az 27.11.14g., №1163)
Moddai 17. Hususiyathoi reklamai navhoi alohidai molho
Reklamai spirti etili, mashrubot, tamoku va mahsuloti tamoku, mahsuloti audio, video va mavodi chopii khususiyati fahshdoshta, gizoi kudakon va shishachahoi shirmakkoni (shishachahoi shirdushi), makkaku pistonak, vositahoi nashador, moddahoi psikhotropi va prekursorho, silohi jangi, silohi khizmati, lavozimoti jangi va tekhnikai harbi, doruvorie, ki bo dorukhati (retsepti) dukhtur doda meshavad, inchunin hangomi reklamai doruvori muqoisa namudani on bo digar doruvori man ast.
Reklamai mavodi doruvori, tekhnikai tibbi, tajhizoti tayinoti tibbi va sanitariyu gigieni, mahsuloti tabobatiyu profilaktiki, ilovagihoi ozuqavi va vositahoi kosmetiki (oroishi), inchunin reklamai usulhoi tabobat, profilaktika, tashkhis, solimgardoni tanho dar surati doshtani ijozatnomai dakhldor yo hujjati ijozatdihii Vazorati tandurusti va hifzi ijtimoii aholii Jumhurii Tojikiston, az jumla dar holati giriftani patent baroi ikhtiroot dar sohai mazkur, amali karda meshavad.
Reklamai silohi gayrinizomii ijozatdoshta, az jumla silohi shikori va varzishi, tanho dar nashriyahoi matbuoti davri, ki baroi pahn kardani reklama makhsus gardonida shudaand, dar digar nashriyahoi matbuoti davri, ki baroi istifodabarandagoni chunin siloh peshbini shudaand, dar joyhoi istifodai silohi shikori va varzishi, dar vositahoi elektronii ittilootii umumi boshad, tanho badi soati 22 vaqti mahalli amali karda meshavad.
(QJT az 18.03.15s., №1202)
Moddai 18. Hususiyathoi reklamai khizmatrasonii moliyavi, sugurtavi, sarmoyaguzori va kogazhoi qimatnok
Hangomi istehsol, joygir va pahn kardani reklamai khizmatrasonihoi moliyavi, az jumla bonki, sugurtavi, sarmoyaguzori va digarho, ki bo istifodai mablagi shakhsoni vokei va huquqi aloqamand meboshand, inchunin kogazhoi qimatnok ba amalhoi zerin roh doda nameshavad:
– dar reklama nishon dodani malumoti miqdori, ki bevosita ba khizmatrasonihoi reklamashavanda yo kogazhoi qimatnok aloqamand nestand;
– kafolat dodani hajmi daromadho tibqi sahmiyahoi nomii oddi;
– reklama kardani kogazhoi qimatnok to ba qayd giriftani eloni emissiyai (barorishi) onho;
– peshnihod namudani hama guna kafolatho, vadaho yo takhminho oid ba daromadnokii minbadai faoliyat, az jumla bo rohi elon namudani balandshavii qurbi kogazhoi qimatnok;
– nom naburdani hatto yake az sharthoi shartnoma, agar dar reklama dar khususi sharthoi shartnoma ittilo doda shavad.
Moddai 19. Reklamai ijtimoi
Reklamai ijtimoi manfiathoi jamiyati va davlatiro ifoda namuda, baroi rasidan ba maqsadhoi khayriyavi nigaronida shudaast.
Dar reklamai ijtimoi tashkilothoi tijorati, sohibkoroni infirodi, navhoi mushakhkhasi (modelhoi, artikulhoi) molhoi onho, hamchunin navhoi molhoe, ki natijai faoliyati sohibkorii tashkilothoi gayritijorati meboshand, naboyad khotirrason karda shavand.
Faoliyati ba tavri roygon anjomdodashudai shakhsoni voqei va huquqi baroi istehsol va pahn kardani reklamai ijtimoi, az jumla tarzi solimii hayot va dastovardhoi sohai tandurusti, dodani molikiyati khud, az jumla vositahoi puli ba digar shakhsoni voqei va huquqi, dar istehsol va pahn kardani reklamai ijtimoi, hamchun faoliyati ehsonkori donista shuda, az imtiyozhoi peshbininamudai qonunguzori barkhurdor meboshand.
Pahnkunandagoni reklama – vositahoi akhbori omma uhdadorand, ki joygironii reklamahoi ijtimoii peshnihodkardai reklamadihandagonro dar doirai 10 foizi vaqti namoish (masohati asosii chopi ) dar yak sol, ki qonunguzori baroi reklama muqarrar kardaast, joygir namoyand.
Pahnkunandagoni reklamae, ki vositahoi akhbori omma nameboshand, uhdadorand reklamai ijtimoiro dar doirai 10 foizi arzishi solonai khizmatrasoni joygir namoyand.
Istehsolkunandagoni reklama uhdadorand khizmatrasoniro oid ba istehsoli reklamai ijtimoi dar doirai 10 foizi hajmi solonai reklamahoe, ki istehsol mekunand, peshnihod namoyand.
SHarthoi ba vaqti joygironi va vositahoi pahnkunii reklamai ijtimoi taalluqdoshta, ki reklamadihanda peshnihod mekunad, baroi pahnkunandai reklama hatmi meboshad, agar reklamadihanda ba pahnkunandai reklama na dertar az yak mohi muhlati dar nazardoshtai pahni reklamai ijtimoi murojiat namoyad.
Pardokhti mablagi istehsol, joygir va pahn kardani reklamai ijtimoi dar asosi shartnoma anjom doda meshavad.
Dar surati ziyod budani hajmi farmoishho baroi istehsol, joygir va pahn kardani reklamai ijtimoi nazar ba meyorhoi vaqti muqarrarnamudai namoishi chunin reklamaho, masohati asosii chopi, hajmi istehsol, joygironi, pahn kardan va dar mavridi ba vujud omadani bahsho navbati istehsol, joygir va pahn kardani reklamai ijtimoi bo tartibi az jonibi istehsolkunandagon va pahnkunandagoni reklama giriftani ofertai reklamadihanda muayyan karda meshavad.
Ba amalhoi istehsolkunandagon va pahnkunandagoni reklama, ki ba istehsol, joygir va pahn kardani reklamai ijtimoi dar doirai muqarrarnamudai qonunguzori monea ba vujud meorand, ijozat doda nameshavad.
Dar surati roh dodan ba chunin amalho reklamadihandagon metavonand bo tartibi muqarrargardida ba sud shikoyat namoyand.
Moddai 20. Mahdudiyat dar faoliyati sarparasti
Sarparast huquq nadorad, ki ba faoliyati kumakgiranda dakholat namoyad.
Sarparastii reklama az jonibi shakhsoni voqeiyu huquqi, ki mashrubot, tamoku va mahsuloti tamoku istehsol mekunand, man ast. (QJT az 18.07.17 s., №1456)
Sarparasti ba barnomahoi akhbor oid ba voqeahoi jori man ast. (QJT az 16.04.12s., №812; (QJT az 18.07.17 s., №1456)
Moddai 21. Hifzi noboligon hangomi istehsol, joygir va pahn kardani reklamaho
Hangomi istehsol, joygir va pahn kardani reklama bo maqsadi muhofizati noboligon az suiistifodai zudbovari va betajribagi ba amaliyothoi zerin roh doda nameshavad:
– past zadani shanu sharafi padaru modar (shakhsoni onhoro ivazkunanda) va omuzgoron, inchunin kohish dodani bovarii noboligon nisbat ba onho; (QJT az 27.11.14g., №1163)
– talqini bevositai noboligon nisbati vodor sokhtani padaru modar (shakhsoni onhoro ivazkunanda) ba kharidani molhoi reklamashavanda; (QJT az 27.11.14g., №1163)
– jalb namudani diqqati noboligon ba in yo on molhoe, ki ba dast ovardanashon ba onho nisbat ba digar noboligon yagon bartari medihad, inchunin ba molhoe, ki nabudanashon natijai baraks medihad;
– dar reklama joygir namudani malumoti matni, binoi yo savti, ki noboligonro dar joyho va vaziyathoi khatarnok nishon medihand;
– past namudani sathi zarurii malakahoi istifodai mol az jonibi noboligon, hamzamon dar surate, ki agar tajribai istifodai mol nishon doda yo tavsif shuda boshand, reklama boyad dar khususi on ki kadom chiz voqean baroi noboligoni guruhi muayyani sinnu sol, ki mol baroyashon peshbini shudaast, malumot dihad;
– ba noboligon talqin namudani khayoloti gayrivoqei (tahrifshuda) oid ba arzishi (narkhi) mol, az jumla tavassuti istifodai kalimahoi “tanho”, “hamagi” va ba hamin monand, inchunin bo rohi bevosita nishon dodani on ki moli reklamashavanda baroi bujeti tamomi oilaho dastras meboshad.
Istifodai tasviri matni, binoi yo savtii noboligon dar reklamae, ki bevosita ba molhoi baroi noboligon dakhl nadorand, roh doda nameshavad.
BOBI 3.
HUQUQ VA UHDADORIHOI REKLAMADIHANDAGON,
ISTEHSOLKUNANDAGON VA PAHNKUNANDAGONI REKLAMA
Moddai 22. Muhlati nigohdorii mavode, ki reklamaro dar bar megirad
Reklamadihandagon, istehsolkunandagon va pahnkunandagoni reklama uhdadorand mavodho yo nuskhahoi onhoro, ki reklamaro dar bar megirand, az jumla hamai tagyiroti minbadai ba onho voridshavandaro dar muddati yak sol az ruzi pahn shudani reklamai okhirin nigoh dorand. (QJT az 18.07.17 s., №1457)
Moddai 221. Huquqhoi reklamadihanda, istehsolkunanda va pahnkunandai reklama
Reklamadihanda, istehsolkunanda va pahnkunandai reklama huquq dorand bo ariza oid ba purra yo qisman bekor kardani qarori maqomi vakolatdori davlati mutobiqi qonunguzorii Jumhurii Tojikiston ba sud murojiat namoyand. (QJT az 16.04.12s., №812)
Moddai 23. Peshnihodi malumot baroi istehsol va pahn kardani reklama
Istehsolkunanda va pahnkunandai reklama huquqi talab kardanro dorad va reklamadihanda dar in holat uhdador ast tasdiqi durustii malumoti reklamaro bo hujjat peshnihod namoyad.
Moddai 24. Ehdadorihoi istehsolkunandai reklama dar mavridi khabardor kardani holathoi
vayronkunii qonunguzorii oid ba reklama
Istehsolkunandai reklama uhdador ast sari vaqt ba reklamadihanda khabar dihad, ki rioyai talaboti u hangomi istehsoli reklama metavonad ba vayronkunii qonunguzorii Jumhurii Tojikiston dar borai reklama ovarda rasonad.
Agar reklamadihanda sarfi nazar az ogohonii sarivaqti va asosnokshudai istehsolkunandai reklama talaboti khudro ba reklama tagyir nadihad yo mutobiqi talaboti istehsolkunandai reklama tasdiqi hujjatii durustii malumoti baroi istehsoli reklama peshnihodshavandaro peshkash nakunad yo digar holathoero, ki reklamaro nomunosib megardonand, bartaraf nasozad, istehsolkunandai reklama huquq dorad, bo tartibi muqarrargardida shartnomaro qat namoyad va mutobiqi qonunguzorii amalkunanda jubroni purrai zararhoro talab namoyad.
Moddai 25. Peshnihodi malumot ba maqomi vakolatdori davlati
(QJT az 27.11.14g., №1163)
Reklamadihandagon, istehsolkunandagon va pahnkunandagoni reklama, inchunin maqomoti ijroiyai mahallii hokimiyati davlati, maqomoti khudidorakunii shahrak va dehot bo talabi maqomi vakolatdori davlati (maqomoti mintaqavii onho), ki nazorati rioyai qonunguzorii Jumhurii Tojikiston dar borai reklama ba zimmaashon guzoshta shudaast, uhdadorand dar muhlati muqarrargardida hujjathoi durust va tavzehotro dar shakli shifohi yo khatti, sabthoi videoi va ovozi, inchunin digar malumote, ki baroi amali namudani vakolathoi peshbininamudai qonuni mazkur zarur meboshand, peshnihod namoyand. (QJT az 27.11.14g., №1163; QJT az 18.07.17 s., №1457)
Moddai 26. Peshnihodi ommavi oid ba bastani shartnoma dar reklama
Oqibati etirofi reklama davat baroi bastani shartnoma (oferta) yo khud shartnomai ommavi (ofertai ommavi) (peshnihodi ommavi oid ba bastani shartnoma baroi reklama) buda, tibqi Kodeksi grajdanii Jumhurii Tojikiston muayyan karda meshavad.
Reklamadihanda vazifador ast muhlati amali reklamaro, ki baroi davati shartnomakunoni (oferta kardan) khizmat mekunad (agar dar reklama aqallan yake az sharthoi asosi khabar doda shuda boshad), inchunin reklamahoero, ki ba haysi shartnomahoi ommavi (ofertahoi ommavi) amal mekunand, nishon dihad.
Agar reklamadihanda badi bo tartibi muqarrargardida giriftani aksepti (rozigii) shakhs, ki ofertai ommavi ba nomi u meboshad, az bastani shartnoma sarkashi kunad, in shakhs huquq dorad bo talabi bastani shartnoma va jubroni zarare, ki dar natijai beasos rad namudani reklamadihanda az bastani shartnoma rasonida shudaast, bo darkhost ba sud murojiat namoyad.
BOBI 4.
NAZORATI DAVLATI DAR SOHAI REKLAMA
Moddai 27. Maqomi vakolatdori davlati dar sohai reklama
Nazorati davlatii rioyai qonunguzorii Jumhurii Tojikiston dar borai reklama az jonibi maqomi vakolatdori davlati amali karda meshavad.
Maqomi vakolatdori davlati:
– siyosati yagonai davlatiro dar sohai reklama va faoliyati reklamavi, himoyai huquqi istemolkunandagoni reklama va nazorati faoliyati reklamaviro amali menamoyad;
– barnomahoi davlatii rushdi reklama va faoliyati reklamaviro tahiya va ijroi onro tashkil menamoyad;
– faoliyati maqomoti davlati va khudidorakunii shahrak va dehot, inchunin subekthoi khojagidori, az jumla sohibkoroni infirodiro dar sohai reklama va faoliyati reklamavi hamohang mesozad va muhiti raqobatro dar bozori reklama va faoliyati reklamavi tamin menamoyad;
– monitoringi holati bozori reklama va faoliyati reklamaviro amali menamoyad, makhzani yagonai ittilootiro dar borai reklama va faoliyati reklamavi tashkil namuda, onro idora mekunad;
– ba reklamadihandagon, istehsolkunandagon va pahnkunandagoni reklama doir ba bartaraf namudani vayronkunii qonunguzorii Jumhurii Tojikiston dar borai reklama amrnoma medihad, az jumla qarori anjom dodani reklamai mutaqobilro ravon mekunad va ijroi onro nazorat menamoyad;
– dar surati ba jinoyat yo digar huquqvayronkuniho aloqamand budani faoliyati reklamavii reklamadihandagon, istehsolkunandagon va pahnkunandagoni reklama mavodhoro bo tartibi peshbininamudai qonunguzorii Jumhurii Tojikiston mutobiqan ba maqomoti hifzi huquq baroi barrasii minbada irsol menamoyad;
– dar doirai vakolathoi khud vazifai hifzi huquqhoi istemolkunandagon va peshgirii raqobati bevijdononaro dar bozori reklama va faoliyati reklamavi anjom doda, ba sud doir ba beetibor donistani ahdhoi marbut ba reklamai nomunosib davo peshnihod menamoyad;
– digar vakolathoero, ki qonunguzorii Jumhurii Tojikiston peshbini namudaast, amali menamoyad.
(QJT az 18.03.15s., №1202)
Moddai 28. Maqomoti khudidorakuni dar sohai reklama
(QJT az 27.11.14g., №1163)
Ittihodiyahoi jamiyati, assotsiatsiyaho va ittihodiyahoi shakhsoni huquqi metavonand maqomoti khudidorakuni dar sohai reklama tasis dihand. (QJT az 27.11.14g., №1163; az 18.03.15s., №1202)
Maqomoti khudidorakuni dar sohai reklama: (QJT az 27.11.14g., №1163)
– baroi ishtirok dar tahiyai talaboti reklama, loihahoi qonunho va digar sanadhoi meyorii huquqi jalb karda meshavand; (QJT az 16.04.12s., №812)
– ekspertizai mustaqili reklamaro jihati muayyan kardani mutobiqati on ba talaboti qonunguzorii Jumhurii Tojikiston dar borai reklama meguzaronand va tavsiyahoi dakhldorro ba reklamadihandagon, istehsol va pahnkunandagoni reklama mefiristand;
– az jonibi maqomi vakolatdori davlati hangomi amali namudani nazorati rioyai qonunguzorii Jumhurii Tojikiston dar borai reklama jalb karda meshavand.
BOBI 5.
REKLAMAI MUTAQOBIL VA JAVOBGARI BAROI REKLAMAI NOMUNOSIB
Moddai 29. Reklamai mutaqobil
Hangomi muqarrar namudani daleli vayronkunii qonunguzorii Jumhurii Tojikiston dar borai reklama huquqvayronkunanda vazifador ast dar muhlati muqarrarnamudai maqomi vakolatdori davlati reklamai mutaqobilro anjom dihad. (QJT az 27.11.14g., №1163)
Hamzamon huquqvayronkunanda kharojoti reklamai mutaqobilro dar hajmi purra mepardozad.
Hangomi dar muhlati muqarrargardida az jonibi huquqvayronkunanda doda nashudani aksulreklama maqomi vakolatdori davlati, ki dar khususi guzaronidani reklamai mutaqobil qaror qabul namudaast, huquq dorad dar khususi ba tavri purra yo qisman bozdoshtani reklamahoi huquqvayronkunanda to ruzi ba okhir rasonidani pahn kardani aksulreklama qaror qabul namoyad. (QJT az 27.11.14g., №1163)
Hamzamon maqome, ki dar khususi purra yo qisman bozdoshtani reklamahoi vayronkor qaror qabul namudaast, uhdador ast, ki az huquqvayronkunanda talab namoyad, to ki u tamomi tarafhoi shartnomai bo huquqvayronkunanda nisbati istehsol, joygir va pahnkunii reklamahoi bastashudaro favran khabardor namoyad.
Reklamai mutaqobil tavassuti hamon vositahoi pahnkunanda va bo istifodai hamon tavsiyahoi davomnoki, fazo, joy va tartibe, ki reklamai nomunosibro rad menamoyad, ba anjom rasonida meshavad.
Mazmuni reklamai mutaqobil bo maqomi vakolatdori davlati, ki daleli vayronkuniro muqarrar va dar khususi islohi on qarori dakhldor qabul namudaast, muvofiqa karda meshavad.
Dar holathoi alohida tibqi qarori maqomi vakolatori davlati, ki dar khususi guzaronidani reklamai mutaqobil qaror qabul namudaast, ivaz namudani vositahoi pahnkuni, tasnifi davomnoki, fazo, joy va tartibi amali namudani aksulreklama ijozat doda meshavad. (QJT az 16.04.12s., №812)
Moddai 30. Javobgarii reklamadihandagon, istehsolkunandagon va pahnkunandagoni reklama
Reklamadihanda baroi vayron kardani qonunguzorii Jumhurii Tojikiston dar borai reklama doir ba joygir namudani malumot baroi tashkili reklamai peshnihodshavanda javobgar meboshad, agar isbot nashuda boshad, ki huquqvayronkunii mazkur bo aybi istehsolkunandai reklama yo pahnkunandai reklama ba vujud omadaast.
Istehsolkunandai reklama baroi vayron kardani qonunguzorii Jumhurii Tojikiston dar borai reklama doir ba rasmiyatdarori, istehsol va tahiyai reklama javobgar meboshad.
Pahnkunandai reklama baroi vayron kardani qonunguzorii Jumhurii Tojikiston dar borai reklama doir ba vaqt, mahal va vositahoi joygironii reklama javobgar meboshad.
SHakhsone, ki huquq va manfiathoyashon dar natijai reklamai nomunosib vayron karda shudaast, huquq dorand bo tartibi muqarrargardida jihati ruyonidani zarar, jubroni ziyoni manavi, raddiyai rasmii reklamai nomunosib ba sud murojiat namoyand. (QJT az 16.04.12s., №812)
Moddai 31. Javobgari baroi rioya nakardani Qonuni mazkur
SHakhsoni voqei va huquqi baroi rioya nakardani Qonuni mazkur mutobiqi qonunguzorii Jumhurii Tojikiston ba javobgari kashida meshavand. (QJT az 16.04.12s., №812)
Moddai 32. Tartibi mavridi amal qaror dodani Qonuni mazkur
Qonuni mazkur pas az intishori rasmi mavridi amal qaror doda shavad.
Prezidenti
Jumhurii Tojikiston Emomali Rahmon
sh. Dushanbe, 1 avgusti soli 2003
№34
